Product & Prototype

“I have worked with amazing product people form al over, and even some of the best in the Bay Area, and Lindsay is someone I would turn to first.”

– Cache Merrill, Enterepreneur & Tech Lead, Zibtek.com

At the fundamental core, Product Management and Development is the strategic decision-making ability to know what’s important to build now so you can spend your development resources wisely.

Lots of people focus on the success stories coming out of Silicon Valley. Yet with a  90% failure rate amongst startups, it’s far more beneficial to look at failure as a guiding light.

Some popular reasons startups fail can be attributed to mismanagement of the product development lifecycle. Some examples:

• Poor Product: Ignored their customers’ wants & needs
• Product Mis-timed: Designed technology for trends rather than for their customer
• Lost Focus: Was not focused on their customers’ needs
• Pivot Went Bad: Made changes not based on feedback from their customers

Focus on the features that will make customers happy and make you money.