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Product & Prototype

The trick to enterprise software

By September 28, 2022No Comments

When you’re building a software company, your ability to profit and scale is based on creating something that is standard that all clients and customers can use.

As a B2B company, you’re going with a hypothesis, but as you work with your first handful of clients, you’re listening to what they say and building.

The problem is, the more that you do that, the more you end up with clunky systems with a lot of features that most people don’t know how to use.

Instead of focusing on sales and pleasing early clients, focus on building the bare minimum software that addresses the commonalities across your clients.

Watch this video to learn more!


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