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Market & Customer Research

How to Ask Questions & Talk to Customers: Conducting Research for Your Startup

By June 24, 2021March 31st, 2022No Comments

How To Ask Questions & Talk To Your Customers

When building your business, talking to people is really, really important. And that means talking to a variety of people.

When conducting customer interviews, there are some important steps:

Step 1: Map out some important screening questions to determine who should be interviewed.

Step 2: Recruit people that fit the basics of your early-vangelist hypotheses.

Step 3: Prepare your questions ahead of time by writing a loose script.

Step 4: Conduct your interviews, making sure to spend most of the time listening.

Step 5: Analyze by writing down notes and consolidating your findings.


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